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Package
your technology venture and deal structure
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Our
business strategy services work with the organizations and the technology
startup teams to plan their product and market roadmaps
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Competitive
market intelligence to find out competitors' products, services, strategy,
positioning, etc. through primary or secondary research
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Assess the
technological, marketing etc. risk and controlling these risks
b)
Financing
NSTC
devises creative financing approaches that package technology ventures for
specific investor objectives. We can provide you securing equity and other
financing from private placements, banks, leasing firms and government sources.
NSTC can help you with:
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How to write a
business plan that wrap up technology ventures for specific investor objectives
and to secure financing from private banks, leasing firms and government
sources.
NSTC will draw from a business plan to identify competitive strategy, products,
technology vision, partners, organization, processes, patents, production
approach, risk contingencies, and other strategic issues.
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How the
venture is packaged to demonstrate future success and reasonable risk. This
includes a clearly defined market opportunity, effective and protected
technology that satisfies a commercial need, appropriate competitive
positioning of the venture for future sustainability, a plan for producing the
technology in high volume applications, and detailed financials showing how the
investment will be spent.
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NSTC will
develop financial models for projecting revenue from product sales and
technology licensing, and also include costs, income statement, balance sheet,
and cash flow. This will be used to show the growth of a prospective
investment, along with the sources and uses of funds.
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How to obtain loans and/or leases
from commercial and government sources for
Project & Equipment Financing.
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Identify key parameters and
comparable transactions for company valuation. Broker technology, product lines
and ventures for sale or liquidation.
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Conduct in-depth business and
technical due diligence on multiple dimensions of selected technology ventures,
including market opportunity and strategy, technology, management, legal
structure, financial strategy and valuation. Prepare diagnostics on troubled
investments with detailed recommendations.
c)
Marketing & Communications
NSTC’s
High end Technology marketing consultants have the technology depth and
background to fully understand the value of your offering and your customer's
purchasing criteria. We will supply you the vital information needed to
authenticate product/service characteristics, improve revenue models, qualify
acquisition targets, develop major sales opportunities, establish effective
distribution channels/partners, and create a clear and convincing message to
communicate to the market. This research is based on in-depth interviews with
industry leaders, strategic customers and your competitors' top managers.
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NSTC does the Market Study to
Find the opportunities in the market and position and package your offering. We
develop sales and marketing tactics and identify business and distribution
partners for you. We also calculate the required investment and expected
return.
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NSTC develops the Marketing Plan for you to position
and package your offering and to develop sales and marketing tactics. It also
helps you to identify business and distribution partners.
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We develop your
brochures, spec sheets, white papers, presentations, client stories,
newsletter, mailers, prospectus content, technical articles, etc to pitch a
clear and convincing message using the medium and presentation style best
suited for each intended audience.
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NSTC can also
help you in Web site Development by
building up your web site's content, look and strategy that fulfills the needs
of each perspective in the buying process, investors, media and partners.
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NSTC can
develop bidding strategy and proposals that increase your chances of winning.
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NSTC can help
you to launch a first-of-a-kind technology and to enter new markets. We can
also help you if you are not satisfied with your current marketing results.
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NSTC contacts
selected companies, presents your product to them and discusses the potential
application. If the user is interested in the technology we organize the
meetings for you and you just have to conduct further negotiations.
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NSTC
finds out which products are of most use to the customer. Where are new groups
of customers and fields of application to be found and what are the customers'
requirements and what product-related demands are they making?
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NSTC can help you to sell
your products and services and to find the right positioning for your offering.
NSTC explains the benefits of your solution in a series of collateral and media
that address the specific needs of each person in the buying process. Outputs
include spec sheets for specifiers, white papers for technical evaluators, ROI
calculations and customer testimonials for financial analysts, and other
important documents, web pages, videos, magazine articles and ads.
d)
NSTC for Nanotechnology Start-ups
All
manufacturing companies, due to unavoidable commoditization, drive to
continually renew their product line. Nanotechnology can help in modifying
products to increase margins and desirability. Companies active in certain
markets and serving familiar customers can continue their presence by improving
their own products rather than be displaced by products of new players.
NSTC
can help the Nanotechnology Start-ups to find
markets for new products enabled by nanotechnology advances. NSTC will help to
assess competitive strength against current products and players. NSTC also
helps to find out alliances, e.g., with major corporations who have market
presence and manufacturing technology.
NSTC
can help to search for resources to continue to flourish and grow revenues and
generate profits from angels and venture capital firms, from major corporations
seeking technical/product diversification and from government sources.
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Financial
Interests: Angels, Venture Capital, and Commercial Lenders
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Understanding
the difficult to ignore enthusiastic activity
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Looking
for sound investments amid the gold rush
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Requires
deeper and broader cross-disciplinary expertise than other technology
investments
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Due
diligence in investigating claims
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Confirming
the validity of applications and market interest
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Verifying
the time horizons for technical solutions and revenue generation
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Identifying
the show stoppers
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Checking
the reputation of start-up team members
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Finding
future team leaders and members
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Law
Firms
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Assisting
in creating new intellectual property: technical due diligence
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Verifying
the novelty and utility of the inventions
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Protecting
Intellectual Property
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Verifying
interference and infringement
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Mapping
the competitive landscape for deals
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Providing
expert testimony
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Qualifying
risks, e.g., explosion, environmental and toxicological
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Government,
Universities
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Promoting
regional employment growth
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Validating
the viability of new businesses in incubators
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Seeking
suitable alliances and favorable terms
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Finding
leadership and team members for spin offs
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Generating
interest on the part of future customers, corporate collaboration
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Enhancing
interstate and interdepartmental collaboration
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